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RIΛD

Real-Time Clickstream & BI Lakehouse

Capture web/mobile events through API Gateway, transform/enrich with Lambda, land in S3, and query via Glue/Athena with optional Redshift Serverless marts. Deployed with CloudFormation and governed by Control Tower for multi-brand or multi-region analytics.

Capture and analyze clickstream data with S3, Glue, and Athena for near real-time business insights

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Who it's for

Digital product, growth, and analytics teams seeking first-party telemetry and near-real-time insights.

Sales Lifecycle

Discovery: event schema, PII policy, BI targets
POC: ingest + dashboard for 3–5 KPIs
Pilot: cost partitioning, backfill, SLA
Scale: CDC streams, governance, cross-brand expansion

Success Matrices

  • Event-to-insight < 5 minutes
  • BI freshness SLAs met
  • Storage cost per GB targets
  • Query performance optimization

Prerequisites

SDK integration plan
Tagging strategy
KMS keys

Deliverables

  • Event specification
  • Ingestion API
  • Glue catalog
  • Sample dashboards
  • IaC templates
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